Outbound Telemarketing Experts



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Frequently-Asked-Questions

Below are some of our most frequently asked questions.



Who are we?


How it all works?

What are the advantages of telemarketing?

Why outsource your telemarketing?

What makes a successful campaign?

Do we offer guarantees?

What is a Trial Campaign?

Why quality prospect data is so important?

How do we charge and how much?

Industries/ businesses have we worked with?

The difference between an Inbound and Outbound Call Centre?

Do we provide a fee per result (or commission) service?


Are there any other hidden costs?

Where are our staff located?

Can we hire out staff to work at your premises?

How soon can we start a telemarketing campaign?


What's the process during a telemarketing campaign?




Who are we?

Our company has been in operation since 2001. We are not a re seller, we provide the actual telemarketing services our selves, and all our callers are 100% local not from an overseas call center.

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How it all works?

For a quote we need to know as much information as you can provide including, the volume of work and how soon you wish to commence.

Booking Your Campaign

Upon your instruction to book a campaign we would send you our campaign brief to complete. Our Campaign Brief form is used as the main document to construct your campaign including using it for any script development. It is a detailed and comprehensive form specifically designed to enable us to complete your campaign.

Campaign Preparation

Only once we receive all campaign information can we lock in a start date for your campaign. From here, we will then use your Campaign Brief to construct your campaign and train our staff. This also includes script design if required.

Commencement

We normally commence campaign within 10 business days however this is subject to current workloads.

During The Campaign

Our process involves attempting to reach all target prospects within the assigned maximum campaign hours. During the campaign you will receive Daily Activity reports which include full activity breakdowns, and customer comments.

If required, you are able to make minor script variations during the campaign, however script changes will cause delay and can take up to 1-2 days to implement and a further half day for re-training.

Campaign Conclusion

At the conclusion of your campaign you would receive all the details of the campaign including the results, findings and recommendations. We stand by our results and do not ask our clients to commit to any long term contract. Instead we believe in developing long term relationships with our clients without long term binding contracts by demonstrating outstanding results.

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What are the advantages of telemarketing?

The telephone still ranks as the number one sales tool. Over 75% of all Fortune 500 companies maintain call centers, outsourcing facilities, and utilise the benefits of outsourcing.

The cost of selling is escalating and time is ever in short supply to make face-to-face sales calls. But stiff competition requires that companies keep notching up their sales goals every quarter and every year. The secret lies with the proper use of successful telephone sales techniques.

Selling on the telephone is a very crucial sales method that no organization or individual can afford to ignore. That's why we have a sudden increase and expansion of telephone call centers around the world.

The Facts


1. Telemarketing is still one of the most powerful methods of reaching potential customers,
2. Telemarketing is still the best way to identify qualified leads,
3. Telemarketing instantly allows you to identify relevant contacts, and
4. Telemarketing works because Everyone has a phone.

Outsourcing to an experienced provider makes a great deal of commercial and business sense. As a consulting call centre, infrastructure and staff are already in place and simply require product training, and in many cases they will already be familiar with your products and services being offered. With their higher levels of experience and skill, they will also be able to deliver far better results than an ad hoc, in-house telemarketers who may not have had the infrastructure, training and experience that outsourced operators have.

The Cost
Most organisations perform a simple cost analysis comparing their internal hourly rate for hiring their own telemarketer to the outsourced hourly rate. However the average employee that organisations have to do their own inhounse telemarketing perform about 12-15 calls an hour. This is because of a range factors including but limiting to call reluctance between calls, and data entry entry time.

Our company can perform double that per hour per telemarketer. So even if our costs are double it works out the same but without the headaches.

The main advantages of telemarketing are;

  • No Initial Infrastructure Cost Barrier,
  • Ease of implementation,
  • Quick deployment,
  • Detailed Analysis,
  • Better Results, and
  • The ability to obtain the most critical component in marketing; the reasons why a person is not interested.

Why wouldn't any size company explore the advantages of telemarketing? Read More

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Why outsource your telemarketing?

The generation and diversification of business operations represents a major concern for all companies and enterprises. A lot of effort must be put into this process, as well as time and money.

Regardless of what type of company you run, telemarketing is a wise option. Telemarketing outsourcing enables you to concentrate on the more business-oriented aspects of the process. By engaging services of our telemarketers, you can literally triple your output in a matter of days. This pyramidal process then frees you up to concentrate on other ventures.

Outsourcing allows you to dramatically scale your efforts with minimal increase of internal overhead. In addition, technology, personnel, and legal issues can be a huge burden.

Establishing an in-house telemarketing leads operation can be expensive in both time and cost, as infrastructure and staff need to be established and once operational, the operating expense is high due to the highly skilled nature of the staff employed. The costs are prohibitive, especially if the telemarketing function is not going to be utilized all of the time to recoup the costs involved. Under these circumstances, the preferred and more efficient alternative for all companies is that of outsourcing their telemarketing activities. As a result, more and more companies are benefiting from all the advantages that derive from hiring a telemarketing agency.

Outsourcing allows for complete management control over the activity. Costs can be managed more easily, while activity can be targeted and scheduled very strictly so only those prospects you are interested are contacted. Additionally, you need not be concerned about having an in-house team lying idle and unutilized during periods when they are not needed. Our team of telemarketers will spend their day getting through the gatekeeper to generate sales leads for your company. Telemarketing leads cut the sales cycle in half.

Our telemarketing services can be extremely beneficial to your business. In fact, they represent the most powerful and cost effective tool available for direct sales. Our telemarketing services allow businesses to provide answers to all of their clients’ questions, while overcoming any possible negative first impressions and addressing the clients’ concerns. Our telemarketing services generate endless possibilities for the expansion of companies that use them, as well as long-term success. Utilizing our telemarketing service will boost your marketing campaign and widen your market reach, while being very cost-effective.

The Cost
Most organisations perform a simple cost analysis comparing their internal hourly rate for hiring their own telemarketer to the outsourced hourly rate. However the average employee that organisations have to do their own inhounse telemarketing perform about 12-15 calls an hour. This is because of a range factors including but limiting to call reluctance between calls, and data entry entry time.

Our company can perform double that per hour per telemarketer. So even if our costs are double it works out the same but without the headaches.

Sales lead generation is among the most important and invaluable services that a telemarketing can provide. Other telemarketing services include appointment setting, e-mail support, telesales, and customer service.

The most qualified sales lead generation can only be given by experienced telemarketing specialists. Intensive sifting of the target market of each company and looking outside the market norms of each particular industry is what makes sales lead generation qualified and ensures that most leads will be closed out. But sales lead generation is not just about providing a company with an abundance of leads. It should also be about filtering these leads to the extent of each company’s specific needs.

A sales lead generation program helps the salesmen inside a company very much, in that all the prospective clients they approach will already be pre qualified, which means the chances of the sales appointment converting into a real sale are greater. A decent sales lead generation will add substantially to the bottom line of your company, but it takes good telemarketing services to ensure that.

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What makes a successful campaign?

The success of a telemarketing campaign is based on many variables. In order to achieve an excellent outcome, a telemarketer has to ensure that each outcome will bear fruits for all parties concerned. However there three critical factors.

1. The Strength Of Your Offer
It is not enough to be an also ran these days. You need cut through. This is even more true when utilizing telemarketing as a marketing tool. You may only have 10 seconds to get someone's attention so it better be good. We call this your compelling reason for a potential customer act. The stronger your statement offer, the more success you will have in stopping people in their tracks and gaining their attention.

2. Quality List Data
Knowing your target audience is crucial as is the quality of the prospect list data. Often telemarketing companies offer free use of their internal data. There is no such thing as free. In most cases you will be receiving inferior data that has been well used on other campaigns or it has been purchased cheaply then be aware as companies that hire telemarketing companies are liable for the the prospect data used.

There is a whole industry behind providing list data. There are the list owners, and the list brokers. This is all they do, provide lists. We recommend prospect data be purchased for every new campaign. This way you know it's current and you know it's compliant.

3. Highly Skilled Telemarketers
A decent telemarketing campaign will add substantially to the bottom line of any business, but it takes good telemarketing services to ensure this.

Generating high quality new business is a valuable part of any businesses. Making sure that prospects are properly qualified requires skill and quality procedures to be in place and rigorously adhered to as well as making sure the right information gets into the right hands as quickly as possible before a competitor closes the business.

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Do we offer Guarantees?

Tele marketing (as the name suggests) is an actual marketing exercise and like marketing exercises it can be a complex process with many variables affecting outcomes.

We of course do guarantee to provide you the highest quality telemarketing campaign possible however we do not guarantee any specific outcomes.

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What is a Trial Campaign?

Our team achieve excellent results on a consistent basis, and It is most likely that we have completed similar projects in the same industries as yours however each and every one has had a different outcome due many variables. This is why we recommend a Trial ( Pilot) Campaign).

A Trial Telemarketing Campaign is a fixed price campaign that serves the purpose of establishing benchmarks for the best practice methodologies that will provide the highest predisposition for prospects committing to desired results. A Trial Telemarketing Campaign will also provide the ability to ascertain the effectiveness and return on investment of our Telemarketing services.

Trial Campaign Inclusions;


Telemarketing Full activity reporting, including our LIVE to the Minute reports,

Telemarketing 100% free from any hidden costs or charges with NO shortcuts!

Telemarketing 100% Local staff,

Telemarketing Free from long term binding contracts,

Telemarketing Free advice and scripting,

Telemarketing Free campaign data upload and implementation, and

Telemarketing Free from any telecommunication charges.


After The Trial Campaign

After the Trial Campaign has been completed you would receive all the details of the campaign including the results, findings and recommendations. We stand by our results and do not ask our clients to commit to any long term contract. Instead we believe in developing long term relationships with our clients without long term binding contracts by demonstrating outstanding results.

In fact over 70% of our business comes from repeat customers. That says a lot.

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Why quality prospect data is so important?

One of the most critical factors in the success of a telemarketing campaign is the quality of the list your working from.

Generally there are 4 types of lists that can be used;

  1. Use your own data list (important Read this )
  2. Use a purchased list
  3. Use of an in-house telemarketing company list, or
  4. Use directory pages

Which is the Best List Option?
When deciding what type of list to use it is recommended that the source list have up to date information including contact details of the decision maker. This will of course exclude directory pages. And in most cases it will also exclude in-house lists supplied by a telemarketing company as they can be years old.

The best choices are either your own list or a list that is purchased.

It is a mistake to believe that you will be saving money using an in house list or using directories to call from as one of the biggest hurdles when calling is getting through to the person that makes the decision. A lot of time can be wasted on the phone with (in the case of business to business) gatekeepers who take a time screening your call in order to stop you getting through. The same can happen with householder calls if the wrong person picks up the phone and you fail to get through that's it, you've blown the call.

In contrast having a list that has contact details allows the telemarketer to create familiarity in the voice tone allowing a much higher percentage of calls to get through.

If someone called you and asked who would be the person that looks after purchasing widgets then you immediately identify the call as a telemarketing call and your reaction becomes defensive straight away. If on the other hand a telemarketer calls and asks for a person by their first name it creates an entirely different outcome.

Although in house lists may also have contact details for decision makers they are almost always out of date. Even if it isn't out of date then most likely those same prospects will have been called recently for another campaign and as a result maybe less responsive when it comes to your campaign.

So with In house lists and directories, the time taken dancing around trying to find out who is the correct decision maker can end up costing much more then the cost of purchasing a current, fresh prospect list. Of course if you have your own list then that's even better.

There is one other consideration however. With a list that has contact names within it, you are more likely to get past any receptionist (gatekeeper) however you are also more likely not to speak to that contact on the first, second or even the third call resulting in a very high unreachable count. This becomes more evident wither higher ranking job titles. So it is important to weigh up the pros and cons of either chancing it with the receptionists or chancing by targeting a specific person and not being able to reach them at all.

* When supplying your own prospect calling list then please read our format requirements by CLICKING HERE

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How do we charge and how much?

We have various programs to suit individual needs. If you would like a formal quote please use our contact page form.

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What types of businesses/ industries have we worked with?

We have been telemarketing since 2001. We have worked with large and small, private and public companies, to government departments. There is no campaign too big or too small that our team can't handle. Our staff are capable of talk with consumers to CEO'sand CFO's.

And although we may have worked in your exact industry, we do not work off previous results as indicators for your business. No matter how many times a campaign is performed that may have been with the same type of product or service within the same industry, each result is different.

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The difference between an Inbound and Outbound Call Centre?

Inbound Call centers
As the name indicates an Inbound Call Centre operates to receive incoming calls. The staff are trained to be re-active rather than pro-active. They are setup mainly for customer service centers to answer general enquiries.

Outbound Call centers
Staff performing outbound calls are required to not only follow procedural methodologies and be able to answer customer questions; they are also required to have a pro-active mentality. The most contrasting ability of an outbound telemarketer compared to an inbound telemarketer is the ability to be able to handle constant rejection whilst still maintaining high levels of motivation and pro-active listening skills.

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Do we provide a fee per result (or commission) service?

Yes. Please contact us for more information.

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Are there any hidden costs?

No, we do not have any hidden charges.

All campaigns will include;


Leads Full activity reporting including LIVE UPDATE reports,

100% free from any hidden costs or charges with NO shortcuts!

Free from long term binding contracts,

Free advice and scripting,

Free from any telecommunication charges,

Free in-house staff training and coaching,and

Utilization of the most experienced Outbound Telemarketing team!

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How soon can we start a telemarketing campaign?

Anywhere from 3 days to 3 weeks - subject to how soon you book and our current workloads.

The first step is to complete our telemarketing client brief designed to gather information about your requirements. This is only document we use to prepare your campaign, not multiple emails or verbal instructions. If it's not in the brief, it won't get used. So it is an extremely important step not to be neglected as this is crucial to the success of your campaign. We recommended not delegating this step or rushing the process otherwise errors and or delays will occur.

And if supplying your own prospect calling list please ensure all landlines numbers include an area code and have no dots, dashes, brackets, minus signs, plus signs, country codes, or anything else other than the full number. We cannot use it otherwise.

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Where are our staff located?

Our callers are 100% local with a 100% local accents. We do not use offshore callers.

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Can we hire out staff to work at your premises?

Unfortunately no we do not provide that service. All our staff work on our site as we have the most efficient methods and systems in place. We normally receive data (spreadsheet format) from our clients and then send it back for import after the project has been completed.

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What's the process during a telemarketing campaign?

  1. Your telemarketing campaign will be assigned a teamleader and managed by our Campaign Manager.

  2. During the campaign we will provide you with two kinds of reporting; Live to the Minute and Weekly reports. Live to the Minute reports are sent to you as they happen and are triggered generally on positive outcomes and or a call to action of some kind. This type of report ensures there is never any time lag to action an important customer outcome and keeps you in the loop minute by minute as it happens. Weekly activity reports are a summary of all customer call activity for that preceding week and include detailed accounts of, results, call activity breakdowns, and customer comments.

  3. During the campaign you are able to make minor script variations however script changes will cause delay and can take any where from 1-2 days to implement and a further half day for re-training.

  4. At the conclusion of each campaign you will receive a Campaign Summary as well associated call data from all positive outcomes.

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